Privacy Policy
Last updated May 26, 2026.
This policy describes what FormMy.LLC collects, why, and who we share it with. It’s intentionally short. We don’t collect much.
What we collect
When you search for a business name, we record:
- The name you typed
- The state you searched
- A timestamp
- An anonymous session ID stored in a first-party cookie called
formmy_session - The page you were on when you searched, and the URL that referred you to our site
- Standard URL parameters from advertising campaigns: utm_source, utm_medium, utm_campaign, utm_term, utm_content
- The browser and device you’re using, from your user agent string
- Country only, derived from your IP address by Cloudflare. We do not store the raw IP.
When you click an affiliate “Start filing” link, we additionally record that the click happened, which partner you clicked (currently Northwest Registered Agent), and the state and result context. We do not pass your search history to the affiliate. They only see that you arrived from FormMy.LLC.
Google Analytics 4 also records standard page-view data such as anonymized IP, browser language, screen resolution, referrer, and page URL, subject to its own privacy practices.
What we don’t collect
- Your name, email address, phone number, or any other personal identifier
- Payment information of any kind
- Account credentials (we have no accounts)
- Precise geolocation at the city or street level
- Cross-site browsing history
- Tracking pixels from advertising networks beyond Google Analytics
Why we collect what we do
- Search records let us improve which states load fastest and which keywords drive the most useful searches
- The session ID groups your searches in one session so we can see whether you found what you needed
- UTM parameters tell us which ads or content drove the visit so we can spend marketing budget sensibly
- The country signal is a single-letter answer to “did this visit come from the US?”
Cookies we set
| Cookie | Source | Purpose | Lifetime |
|---|---|---|---|
formmy_session |
FormMy.LLC | Anonymous UUID grouping your searches in a session | 30 days, rolling |
_ga |
Google Analytics | Standard GA4 visitor identification | 2 years |
_gid, _gat |
Google Analytics | Standard GA4 session and request throttling | 24 hours / 1 minute |
We do not use tracking pixels from advertising networks, retargeting cookies, or Facebook Pixel.
Who we share data with
| Recipient | What we send | Why |
|---|---|---|
| Northwest Registered Agent (via Awin) | An anonymous click identifier when you click “Start filing” | Conversion attribution for affiliate commissions |
| Google Analytics 4 | Standard GA4 event data; query LENGTH only, never the literal query text | Behavior analytics |
| MaxMind GeoLite2 | Nothing is transmitted externally. The country lookup runs locally on our server against a downloaded database. | Country detection only |
We do not transmit your search queries to any third party.
Retention
Search records are retained indefinitely for internal analytics. Google Analytics retains its data per the property’s configured window (two months by default, configurable up to fourteen months). Affiliate click identifiers are meaningful only for the Awin cookie window, typically 30 to 90 days.
Your rights
You can clear the formmy_session cookie in your browser settings at any time. We honor the browser-level Do Not Track signal: when sent, we suppress the GA4 tag for that visit.
We do not sell data to anyone, period. If California or another CCPA-style jurisdiction applies to you, exercising your “do not sell” right is automatic on this site.
For any other privacy question, email admin@llcforge.com.
Changes
We’ll update this page if anything changes about what we collect or who we share it with. The “last updated” date at the top is the source of truth.